Cité Immersive | Key Art

Role: Key Art Designer & Lighting Artist
Project Type: Exhibition Visual Identity (Marketing Art)

Project Overview: Creation of the official Key Art for an international exhibition. The objective was to produce a single, iconic image that instantly communicates the epic scale and narrative themes of the Viking saga for marketing and print purposes.

Key Responsibilities:
- Hero Composition & Posing: Crafting a powerful, symmetrical composition and using Control Rig to pose the protagonist for maximum heroic impact, creating a strong silhouette against the seascape.
- Environmental Framing: Modeling and set dressing the scene (Archway, Drakkar) to naturally frame the action and lead the viewer's eye toward the horizon.
- Dramatic Lighting: Utilizing Lumen to establish a high-contrast lighting scenario, balancing the warm, intimate torchlight of the interior against the cold, expansive exterior.
- High-Resolution Polish: Executing a post-processing workflow (Photoshop + AI enhancement) to upscale the render and refine micro-details, ensuring the final asset met strict high-definition print standards.

Objective: To deliver a "Print-Ready" marketing asset that combines the flexibility of 3D rendering with the finish of high-end digital illustration.

Tools: Unreal Engine 5, Control Rig, Lumen, Photoshop, Magnific AI.